Please join us on Tuesday, October 11th for our monthly NFP meeting.
Location: Knights of Columbus building located behind Saint Rose to the far left. The building has 3 garage doors on the first floor with the entrance door to the far left.
Time: Networking from 5:30-6pm with a speaker presentation around 6pm. Meeting concludes at 8pm.
***Attendance to NFP meetings remains free
Speaker: Stacey Cohen
Topic: Uniquely You: Building a Winning Personal Brand
Want to make the most out of YOUR brand, stand out from the crowd, and achieve professional success? We all have a personal brand which defines who we are and what we have to offer. Unearthing your personal brand allows you to achieve your career goals, grow your network, and secure opportunities that align your passions and skills. Although it may seem that brands “just happen,” actively crafting and communicating your brand message will yield success throughout your career.
Personal branding is more important than ever. To thrive in today’s fiercely competitive and complex environment, there is no leaving your personal brand to chance. Instead, you need to strategically take control of your message and begin to articulate your value or “Wow” factor. To achieve your professional goals and be on top of decision maker’s “short list,” you essentially must make a name for yourself.
Takeaways from this interactive session include clarity on how to develop a unique personal brand proposition and effective online/offline tools to communicate your greatness. Attendees will receive a personal branding workbook.
In the world of branding, few experts possess the savvy and instinct of Stacey Cohen. An award-winning brand professional who earned her stripes on Madison Avenue and at major television networks before launching her own agency, Cohen specializes in finding, cultivating and perfecting brands. Cohen is a sought-after speaker, author and panelist in the realm of personal branding. Cohen is also a blogger at The Huffington Post and has been featured in Entrepreneur Magazine, Forbes, Crain’s, Sales & Marketing and a suite of other national publications. She is Founder, President and CEO of Co-Communications, a full-service marketing and PR agency with offices in Midtown Manhattan, Westchester, NY and Farmington, CT. Since 1997, Cohen has coached businesses across a range of industries — from healthcare and real estate to hospitality and luxury — and expertly positions their narratives in fiercely competitive markets. Cohen holds a B.S. from Syracuse University, an MBA from Fordham University and recently completed a certificate program in Media, Entertainment, & Technology at NYU Leonard Stern School of Business.